The Shakespeare Conference: SHK 12.1174 Tuesday, 22 May 2001
From: David Linton <
Date: Saturday, 19 May 2001 12:12:23 -0400
Subject: Weird Appropriations
Richard III as role model for lovers?
The summer 2001 mail order catalog called SIGNALS, "Gifts that Inform,
Enlighten, and Entertain," includes on page G of the special summer
insert an ad for "Shakespeare's Richard III Ring." The picture shows
two of the rings, one in sterling silver, on sale for $29.99 and one in
14k gold for 199.99, and the copy reads: "'Look how this ring
encompasseth thy finger.' Words of love from the Bard's Richard III are
engraved inside a simple band. On the outside: 'Richard III, act I,
scene ii, line 204.'. . . Story card included."
I haven't yet seen the card and am almost tempted (almost) to fork out
the bucks to see how Richard is presented as a model for lovers.
I would appreciate hearing of other examples of this kind of strange
adaptation of lines and references in the interests of sales, promotion,
Chair, Humanities Division
Marymount Manhattan College
S H A K S P E R: The Global Shakespeare Discussion List
Hardy M. Cook,
The S H A K S P E R Webpage <http://ws.bowiestate.edu>