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Home :: Archive :: 2005 :: October ::
BBC Develops Interactive TV Apps for Shakespeare
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The Shakespeare Conference: SHK 16.1791  Tuesday, 25 October 2005

From: 		Hardy M. Cook <
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Date: 		Tuesday, October 25, 2005
Subject: 	BBC Develops Interactive TV Apps for Shakespeare Productions

http://blog.itvt.com/my_weblog/2005/10/bbc_develops_in.html

BBC Develops Interactive TV Apps for Shakespeare Productions
October 25, 2005

The BBC is planning to offer a red-button interactive TV application, 
dubbed "Shakespeare's Stories," to accompany four "modern-dress" 
productions of Shakespeare plays that will air on BBC One later this 
fall. (Note: the productions-of the plays "Much Ado About Nothing," 
"Macbeth," "The Taming of the Shrew," and "A Midsummer Night's 
Dream"-are part of a BBC initiative, dubbed "ShakespeaRe-Told," that is 
designed to bring Shakespeare's work to new audiences via TV, radio and 
the Web.) According to the Corporation, viewers who press the red button 
after each production will receive an introduction to the app's 
interactive experience from actor, David Oyelowo. The app will allow 
them to view a scene from each of the plays in the original text, and 
examine the story from four different angles: they will be able to 
explore the original language in a glossary; view behind-the-scenes 
interviews with each play's actors, directors and writers (the plays 
have been extensively adapted to modern contexts); examine the original 
context of the plays, and access information on Shakespeare's life (this 
section of the app will include interviews with noted British director, 
Sir Peter Hall, and with TV Shakespeare expert, Michael Wood); and 
explore the themes and moods of the plays. The application, which was 
developed by BBC Interactive Drama and Entertainment's ITV team, will be 
available on all the UK's major digital television platforms, and will 
also be available via broadband on the BBC's newly revamped TV Web site 
(see article in this issue).

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